====================================
MESSAGE
FROM OUR NEWSLETTER SPONSOR:
====================================
Lovers
contemplate a sunset. He wraps his arm around her waist. An egret
stands
in the shallows eyeing a school of shiners. While lunching at the
dockside
grill, a man challenges his granddaughter to a game of golf. A
boy
reels in the largest grouper he has ever seen. His mother snaps the
picture.
These are just some of the countless melodies at the South Seas
Resort,
a 330-acre tropical paradise off the southwest coast of Florida.
In
every sea there is an island of precious harmony. When you arrive
at
our
Captiva Island sun-drenched -- aquatic playground, the song begins.
For
more information: please phone (800) 227-8482, or visit us online at
south-seas-resort.com
to see exactly what awaits you...
========================================================================
=======================
NOTE
TO �HOTMAIL� USERS
=======================
Over
the next four to five weeks we will be eliminating e-mail sent to
�hotmail.com�
users. An abundant amount of spam is/has been generated
necessitating
this action. Microsoft has failed to curb the amount of
rampant
fraudulent e-mail so we�re going to do what little we can with
the
resources we have. This action will only affect about 200 current
subscribers
(of our 11,980+) and �Yahoo� e-mail account users are safe
for
now - but this action might also apply to them in the near future.
==============
MARKET
CHANGES
==============
As
reduced business and leisure travel leaves the airlines whining, we
find
that automoblile (ok SUVs too) travel is picking up the pace even
with
the time disadvantages involved. Are you targeting the auto trav-
eler
with your sales and marketing message(s)? Time to become familiar
with
{roadside} services again. https://www.smartraveler.com/
which is
�SmarTraveler,�
hosted by Westwood One Co., offers traffic information
services
in about 11 different cities (via web) and a total nearing 80
cities,
via radio affiliates. �511 Traveler Information Network� has a
presence
at https://www.fhwa.dot.gov/trafficinfo/511.htm
which is pro-
vided
by the US DOT and Federal Highway Administration. This fledging
phone
network has been slowly implemented - funding usually slowing up
the
pace of acceptance across the US. We mention these �drivetime� re-
sources
since many of you author newsletters to your own clientel, the
clientel
that�s turning to their own vehicles to get them from point A
to
point B for that next business meeting, or family travel excursion.
https://www.511virginia.org/
and https://www.az511.com/ are
examples of
two
states (VA, AZ) that seem to be headed in the right direction.
========================
SEARCHING
THE �DEEP� WEB
========================
Many
times you need more information/research than what you might find
on
the �traditional� web. This is when you turn to searches known by a
librarian
or two as the �deep web.� These are usually resources found
only
at your local library or university with special privileges being
granted
(i.e. you subscribe) that allow you to go into databases which
are
not accessible by traditional search engines like Google (still an
overwhelming
favorite among most). Our mission here � yep - is we like
to
provide alternatives. A software program known as �LexiBot�[tm], by
BrightPlanet[tm],
makes the process available from your own desktop in
minutes
-- once you�ve downloaded their trial (30-day) program. That�s
a
program which takes about 10 minutes to download and usually you can
have
it up and running within minutes of reading its help file (so you
understand
exactly what it can/can not do). Word of caution -- program
is
addicting! https://hospitality-1st.com/rd-102902-01.html
provides an
immediate
download (those on a network are encouraged to first receive
permission
from your network admin before downloading). Everyone�s re-
minded
to scan {{{any}}} downloaded program for possible viruses prior
to
installation. If you have any trouble with the above link - you can
use
this home page https://www.lexibot.com/
and locate the program from
the
download category.
================
E-MAIL
MARKETING
================
We�ve
got a great formatting tool, courtesy of WebReference.com, which
provides
for custom e-mail messages via a �mailto� link. These special
URLs
can be copied and pasted to web pages or formatted within most of
the
common e-mail programs that allow for �html� encoding. We usually
do
not recommend html e-mails, due to the intrusion they can impose on
the
end recipients computer, but can not put our head into the sand by
denying
their use by many marketers in the hospitality industry. Yours
for
the taking at https://hospitality-1st.com/rd-102902-02.html
or make
a
moment to visit the entire WebReference.com site (which is a part of
the
larger Internet.com domain) at https://webreference.com/
where you
open
yourself to a wide variety of specialized web formatting ideas.
===============
�OLD�
WEB SITES
===============
Sometimes
we�re asked about information we deem old or outdated in the
industry
and can�t truly point a person in the right direction. Saying
sorry
or no is not always good (but most normal people understand when
you
can�t help) so we often turn those with such inquries to the �Way-
Back
Machine� aka Internet Archive, which is housed at the Presidio of
San
Francisco. In their words, �Internet Archive is building a digital
library
of Internet sites & other cultural artifacts, in digital form.
We
provide free access - to researchers, historians, scholars, and the
general
public.� loads immediately
-- there are no
pop-ups
or advertising intrusions.
=======================
BARTER/EXCHANGE
PROGRAM
=======================
Check
out information on our new Barter/Exchange Program, designed for
those
with limited budgets - but wanting to make a presence through us
and
our ever growing audience of web site visitors and newsletter sub-
scribers
(11,980+). https://hospitality-1st.com/barter-exchange.html
to
read
what we are doing to help your promotional efforts as they relate
to
the Hospitality Industry.
================
SCHOOL
REFERRALS
================
Pleased
to present eighty schools -- dedicated to hospitality industry
education.
We appreciate those who share this link with any colleagues https://hospitality-1st.com/PressNews/Schools.html
which is an ongoing,
wholly
dedicated, industry outreach -- sponsored by Hospitality 1ST...
======
LASTLY
======
Latest
industry news and happenings found with our Press-News Release
Service
at https://hospitality-1st.com/PressNews/
where we cover the
industry
better and faster than anyone. We post releases without any
�whirl
& twirl� advertising intrusions -- no logins, ids or passwords
required
-- leading the industry by example...
"We've
Built The Bridge Of Hospitality" sm
Lou
Taverna - Editor
Hospitality 1ST
Copyright 2002
Phone: (239) 226-7886
FL
Fax: (815)
327-0918 Dedicated Travel Line
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