SeeAmerica Travel Deals are designed to give Americans an incentive to go out and see their country again. Since the attacks of September 11, Americans� travel patterns have changed. �More people are driving, staying closer to home, spending less money and looking for an authentic American travel experience,� said Betsy O�Rourke, senior vice president of marketing for the Travel Industry Association of America.

SeeAmerica.org features many deals from cities and attractions, in addition to great deals on hotels, restaurants, cars, museums and historic sites.

The SeeAmerica Travel Deals campaign is the industry�s first national travel event created exclusively over the Internet. A unique pictorial e-mail encouraging Americans to �See America. Now More Than Ever� is being used to promote the special deals. Sent to travel industry organizations who in turn send it to their customers, it encourages all recipients to travel. The pictorial e-mail can be viewed at www.SeeAmerica.org.

See America. Now more than ever. All SeeAmerica Travel Deals promotions will be posted in one location on the Internet: www.SeeAmerica.org.

Travel Industry Association of America
TIA (www.tia.org) is the national, non-profit organization representing all components of the $537 billion travel industry. TIA's mission is to represent the whole of the U.S. travel industry to promote and facilitate increased travel to and within the United States.

Contact:
Cathy Keefe
202-408-2183
ckeefe@tia.org