Parsippany,
NJ � December 2010 � Lodging
Interactive, an award winning Interactive and Social Media Marketing
Agency exclusively servicing the hospitality industry, today announced
the roll out of it�s new Chatter
Guard Lite Social Media Monitoring tool for the hospitality industry.
�As an alternative to our full service Chatter Guard Reputation Management Service, Chatter Guard Lite provides a comprehensive yet easy to use social media monitoring tool for hotels of any size,� said DJ Vallauri, Lodging Interactive�s Founder & President. �With Chatter Guard Lite, hotels can not only monitor what people are saying about their hotel on millions of websites and blogs, but also their competitors.� Chatter Guard Lite is completely web based and requires no software to install. In addition to an online dashboard, Chatter Guard Lite provides real time email alerts, guest comment sentiment scoring and the ability to share guest comments with others via email. A recent World Travel
Market report surveyed 1,000 holiday travel planners, in which 36% took
advice from social media sites before making a reservation. Of those, 66%
consulted TripAdvisor, 24% YouTube and 17% Twitter. �Clearly hoteliers
have to become more aware of the conversations that are, indeed, happening
with or without them. Chatter Guard Lite enables even the smallest of hotels
to be social aware,� added Mr. Vallauri.
For hoteliers seeking a more comprehensive full service solution, Lodging Interactive offers Chatter Guard. Chatter Guard is the industry�s leading social media management solution and provides guest review management response service on numerous websites. For a free 10 day trial and to subscribe to Chatter Guard Lite, visit www.ChatterGuardLite.com. About Lodging Interactive
Through its CoMMingle Social Media Marketing Agency operating division, the Company offers hospitality focused and fully managed outsourced hotel social media marketing. Lodging Interactive is
a proud member of the American Hotel & Lodging Association (AH&LA)
and a supporter of the Hotel Sales & Marketing Association International
(HSMAI). For more information contact Richard Walsh, Vice President of
Business Development at sales@lodginginteractive.com
or at 877-291-4411. The company�s website is located at www.LodgingInteractive.com.
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