Saint
Charles, MO � May 2006 � FreshStay�
is adding 20 to 30 properties per month to its rapidly growing network
of smoke-free lodging establishments. Launched in January, the www.FreshStay.com
online directory of hotels offering better indoor air products and practices
already has more than 225 non-smoking member properties, including an increasing
number of boutique hotels, extended-stay properties and resorts coast to
coast.
Ray
Burger, President of Pineapple Hospitality and Founder of FreshStay, revealed
the states and cities that are most active in the nation�s growing smokefree
lodging movement as follows:
Top
5 States (ranked by number of smokefree properties joining www.FreshStay.com)
-
California
� 47 smokefree lodging properties in 28 cities;
-
Texas
� 15 smokefree lodging properties in 9 cities;
-
Washington
� 15 smokefree lodging properties in 7 cities;
-
Florida
� 11 smokefree lodging properties in 10 cities; and
-
Missouri
� 9 smokefree lodging properties in 7 cities.
Top
10 Cities (ranked by number of nonsmoking properties joining www.FreshStay.com)
-
Seattle
� 7 non-smoking lodging properties;
-
San
Francisco � 6 non-smoking lodging properties;
-
San
Diego � 5 non-smoking lodging properties;
-
Boston,
Dallas, Los Angeles, New York City and Spokane, Wash. � 4 non-smoking lodging
properties each; and
-
Anaheim,
Calif. and St. Louis � 3 non-smoking lodging properties each.
Historic
Hotel
The
135-year-old Upham Hotel in Santa Barbara, Calif. � the oldest continuously
operating hotel in Southern California � went completely smoke-free in
2003.
�We
made some of our 50 guestrooms non-smoking in 2000 and just kept adding
to the smoke-free inventory as demand and popularity for such an environment
grew and grew.�|to
the point where it made sense to go completely smokefree three years ago,�
said Marjorie Robertson, Upham Hotel�s Events Coordinator.
Jan
Martin Winn, the property�s General Manager for the past 15 years, said
the move to smokefree was guest driven. The conversion required the removal
of ashtrays, the elimination of bed spreads in favor of new duvet covers,
the replacement of carpet and soft goods, thorough room cleaning and deodorizing.
Signage and notification changes were made throughout the property, and
in print and online marketing materials, driving home the smokefree nature
of the establishment and related benefits to guests and the environment.
�There
are a lot reasons to make the move to completely smokefree, but more-satisfied
guests is the No. 1 driver for us,� Martin Winn said. �One of our frequent
visitors who had always stayed in our non-smoking rooms had not been here
for about a year and was absolutely thrilled that the entire property had
been converted to non-smoking. That guest�s reaction is the rule, not the
exception to the rule, for us.�
Robertson
said Southern California has been leading the move to smokefree establishments
for years and that Upham�s employees appreciate the move as much as guests.
She added that the hotel�s joining www.FreshStay.com
has bolstered marketing efforts and brand recognition.
Connecting
millions of travelers and thousands of groups to hotels committed to providing
clean indoor air, www.FreshStay.com
awards hotels guaranteeing non-smoking rooms at the point of reservation
two pineapples, while 100-percent smokefree hotels automatically earn three
pineapples. Beyond that, the more fresh indoor air products and practices
a property has in place, the more pineapples it earns. In the near future,
the Web site will list and rate hotels that offer enhanced accommodations
including being cleaned with Green Seal-certified products, having walls
covered with low-odor, low-VOC paints, and offering improved air and water
filtration and allergen-barrier products.
Extended-Stay
The
Inn�Apartments & The Mediterranean Inn, one block west of Seattle�s
The Space Needle and The Key Arena, comprise 180 guestrooms with kitchenettes
(furnished studio apartments for extended-stay guests) and two 800-square-foot
meeting rooms. A member of the FreshStay online directory of non-smoking
lodging establishments, The Inn�Apartments & The Mediterranean Inn
opened in 2002 as a smokefree facility.
�We
listened closely to our customers and built the hotel smoke-free,� said
Stephanie Steadman, Regional Director of Sales & Marketing for The
Inn�Apartments & The Mediterranean Inn. �We were fortunate in that
we made the decision to be completely nonsmoking long before we even opened
our doors, so there was no time or money investment required to convert
the facility to smokefree.�
How�s
the reception been? All in favor, according to Steadman.
�All
guests give us very positive feedback,� Steadman said. �Everyone is happy
that they can breathe freely.�
Steadman
added: �Smokefree is our motto. Guests are informed at check-in that if
they break the rules, they incur a $200 daily fine.�
�We
believe in a smoke-free, clean and healthy environment for everyone,� Steadman
said. �FreshStay will help us better promote what we�re doing and could
really help this rapidly growing smokefree movement catch on from coast
to coast in hospitality properties of all sizes and types.�
Will
people say 10 years down the road that they got in on the ground floor
with the smokefree lodging movement and with www.FreshStay.com?
�Yes!� said Steadman.
Disney
Resorts Join
The
Disneyland Resort � which comprises three properties: Disney�s 745-room
Grand Californian Hotel, the 990-room Disneyland Hotel and Disney�s 489-room
Paradise Pier Hotel � is smokefree. Disney�s Grand Californian Hotel made
the move in 2001 and the other two properties followed suit earlier this
year. All three facilities are members of www.FreshStay.com.
A
Disney spokesman said: �The Disneyland Resort�s decision to transition
all of its hotel guestrooms to smoke free reflects an increase in the demand
from its guests for smoke-free hotel rooms. The transition allows the Resort
to better accommodate the large number of guests who request non-smoking
hotel rooms.�
Rooms
were taken out of service on a schedule prior to The Disneyland Resort�s
official non-smoking policy date, and each hotel was thoroughly cleaned.
The cleaning involved the replacement of drapes, cleaning walls and carpets,
etc. Based on the policy at Disney�s Grand Californian Hotel, smoking guests
are to be directed to outdoor spaces designated as smoking zones.
�The
moves were made to better serve the vast majority of our guests,� the Disney
spokesman added. �Our cast members also have reported they enjoy being
able to accommodate requests for nonsmoking rooms more frequently, and
have noted smoking guests find the nearby designated outdoor smoking areas
convenient.�
Make
the Move
Pineapple
Hospitality�s Burger said �now� is the time to move to smokefree and to
join the www.FreshStay.com online
directory of hotels offering clean indoor air products and practices.
�All
of our members note they are better protecting their guests, employees
and their real-estate assets and hard and soft goods,� Burger said. �Many
have seen their occupancies soar along with their customer satisfaction
scores, repeat business and referrals. There are a million and one good
reasons to make the move to smokefree this year.�
�I�m
not saying it�s for every property, but I will say that there should be
at least one non smoking hotel in every market� he said. �Even though we�re
realizing incredible growth � 225 smokefree properties in under four months
� we�re just scratching the tip of this enormous iceberg of opportunity,�
Burger added. �Before long, we hope to have our smokefree network of hotels
number in the thousands and span all corners of the globe. We already have
member properties 47 states as well as in Canada and Mexico. Next week
we will begin adding Asia and Europe.�
|
About
Pineapple Hospitality�
Headquartered
in Saint Charles, Missouri, Pineapple Hospitality is an EPA Energy Star�
partner bringing fresh ideas to hospitality guests� doors and owner/operators�
bottom lines|�|including
FreshStay�, Environmentally Sensitive
Amenities, the greenSPA luxury amenity and dispenser system, GE energy
efficient lighting, Guestat programmable thermostats, Oxygenic water-efficient
showerheads, the Nature�s Mist deodorization system, and dozens of other
products and programs. To get a taste of Pineapple�s sweet solutions helping
hundreds of hotels bolster business and cut costs, please visit www.PineappleHospitality.net,
or call Ray Burger at 636-922-2285.
|
Contact:
Ray
Burger
President
& Founder
Pineapple
Hospitality, Inc.
(636)
922-2285
| |