London,
UK � October 2010 � Leading luxury fractional ownership brand, conference
and exhibition organiser, Fractional Life (www.FractionalLife.com),
is delighted to announce it has won Overseas Property Professional�s Best
Media Brand Overall award for 2010.
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 The
OPP Industry Awards are focused on rewarding and recognising excellence
in the overseas property industry, with all award entries carefully vetted
by a panel of qualified judges, all of whom are recognised leaders in their
sectors. In this category the judges were evaluating the brand�s track
record, transparency, marketing, value for money for clients, user experience,
quality of content, SEO and web traffic.
Fractional
Life, which was launched in December 2006 as a web portal, has built
its web following year on year and now has an average monthly traffic of
more than 976,000 page impressions*. It has also launched successful b2b
conferences in the UK, US and Abu Dhabi; Europe�s largest consumer fractional
ownership exhibition; and Fractional
Trade.com, a networking and information resource for fractional real
estate professionals.
The
award was presented at a ceremony held at the OPPLive 2010 show, at the
Excel Centre in London.
The
judges noted: �A genuine sense of energy, enthusiasm and passion really
springs out from all the things that Fractional Life does. There could
not possibly be a better ambassador for the fractional sector than Fractional
Life. Their use of detail and easy-to-understand explanations oozes credibility.
They know how to make a complex story sound very simple.�
Piers
Brown, founder of Fractional Life, said: �We�re delighted to win this award.
We operate solely in the niche fractional ownership sector and to gain
recognition by the judges as the best media brand in the whole overseas
property market is quite rewarding.�
*Source:
Alexa.com
About
Fractional Life
From
a fractional jet to fractional real estate, Fractional Life is the number
one consumer lifestyle brand dedicated to growing the fractional ownership
marketplace. The company has three divisions: interactive, b2b conferences
and b2c exhibitions.
Dates:
2010
Shared
Ownership Fractional Summit Middle East, November 23�24 2010, The Yas
Hotel, Abu Dhabi
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2011
Fractional
Summit Europe, February 17�18 2011, London Marriott, Grosvenor Square,
London
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Media
Contact:
Piers
Brown
Fractional
Life
+44
20 8340 7989 (UK)
+1
646-452-9500 (USA)
About
the OPP awards
OPP
(www.opp.org.uk) is the world�s number
one forum for property professionals and the OPP Awards are a prestigious
accolade in the market. The scheme aims to cover all aspects of the value
chain in overseas property and its principle focus is on rewarding and
recognising excellence in our industry. The judges look for good examples
of companies and individuals working hard to produce high quality products
and services.
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