www.ForeverResorts.com
Rocky Mountain�s Newest Gift & Home Store
Holds Grand Opening TrendZ at the Park
Rocky Mountain�s Newest Gift & Home Store Holds Grand Opening TrendZ at the Park
Estes Park, CO � August 2006 � Rocky Mountain Park Company, a Forever Resort, recently marked the opening and dedication of its newest store, TrendZ at the Park, with a ribbon cutting and shopping party attended by over 200 city dignitaries and guests.

Renovating and combining three separate stores on a corner of Elkhorn, TrendZ brings an invigorating approach of retail offerings to visitors of Rocky Mountain National Park. TrendZ was born out of the collaboration team work of our talented buyers headed up by the inspiration of Don Wallace, Senior Vice President of Retail. It fuses together a combination of more than 40 years of retail experience, unique gifts and home accessories to create an innovative experience for shopping in Estes Park.
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The re-development of this corner by local Colorado architect Thorp Associates showcases the property as a true shopping destination. The architectural design of the store is unique by using high visibility and light. The store was engineered specifically for this market and expanded to nearly 5,000 square feet, more than tripling the area utilization of the previous space. Forever�s investment in this renovation and rebuild signifies our belief in Estes Park. It builds upon our vision of creating a warm and inviting place from the inside outward.

The renovation represents efforts to capture a sense of place throughout Estes. As clients and guests enter the new storefront, they are greeted by the open use of space adding to the unique and impressive design of the store. TrendZ is moving beyond offering customers a great shopping experience to provide an atmosphere where visitors and residents want to return to with family and friends for gift buying for all occasions, custom home decorating and staging.

The store�s product offerings include a wide range in prices from $5 to $5,000 in an ever-changing collection of contemporary home decor, decorative accessories, jewelry, and gifts for the Colorado lifestyle. TrendZ will be open year around, and will remain open by appointment during a few weeks in January and February when their buyers will be scouring the country to bring their clients the latest trends in decor and gift accessories. For more information visit the new store at 100 East Elkhorn Avenue in Estes Park or visit the website at www.TrendzEstesPark.com.

About Forever Resorts
Forever Resorts has operated properties in national parks, recreation areas, national forests, and other vacation destinations since 1981. Forever Resorts encompasses 62 properties worldwide and is celebrating its 25th Anniversary this year. The company has significant experience in lodging, food service, retail operations, marinas, houseboat manufacturing and rentals. Forever Resorts was the first multi-site marina, hospitality, and lodging operator in the United States to earn the International Organization for Standards ISO 14001 certification for all its domestic operations. By 2006 twenty four Forever Resorts properties were accepted into EPA National Environmental Performance Track for environmental excellence. For more information visit www.ForeverResorts.com.
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Media Contact:
Darla Cook
Forever Resorts
Vice President, Public Relations
(480) 998-7199 x 7104
(602) 432-7549 cell

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Placement Dates: 08/08/06 � 10/08/06
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