Orlando,
FL � July 2003 � The American Hotel &
Lodging Educational Institute (EI), in collaboration with Energy Star®,
has produced a video to help lodging operations develop strategic energy
management plans that benefit both the bottom line and the environment.
The
video, �Energy-$aving Tips for Lodging,� and its accompanying print guide
highlight basic practices for reducing energy costs throughout a lodging
property. Tips include no-cost, low-cost, steps that can dramatically reduce
energy bills, such as encouraging guests to reuse towels, booking hotel
rooms strategically based on weather and occupancy patterns, and monitoring
energy consumption to spot problem areas within a hotel. By implementing
any or all of the suggestions outlined in �Energy-$aving Tips for Lodging,�
properties can see an improvement in their bottom-line and make a quick
return on investment for their efforts.
These
energy savings add up so that every $1 saved in energy costs can have the
same effect on a property�s bottom line as increasing revenue by roughly
$2 to $3. The results speak for themselves: a 10 percent reduction in energy
costs is equivalent to increasing ADR by up to $1.35.
�Energy
Star is pleased to have partnered with the Educational Institute of AH&LA
to create a video that will help hotel owners prevent pollution through
sound energy management,� said Stuart Brodsky, National Program Manager
of Commercial Property Markets for Energy Star. �In hotel properties, opportunities
for a whole-building approach to energy management include integrated building
operating systems as well as purchasing Energy Star labeled products for
the back of the house and guest rooms. Combined, these efforts enhance
a hotel�s profit margins and image.�
By
promoting a property�s participation in Energy Star, a hotel can also collect
positive feedback from guests, improve its corporate reputation, and gain
repeat business from guests who have been more comfortable during their
stay as a result of a hotels� sound energy management practices.
Brenda
Moons, EI�s vice president, industry sales, notes, �This video provides
a blueprint that will assist properties in lowering energy usage, which
assists the goals of Energy Star and the EPA. Whether it�s Maintenance,
Housekeeping, or Front Office, each department can find ways to save energy
without investing money, and properties can track and measure the savings
that impact their bottom line.�
Until
August 31, 2003, customers can take $10 off the price of this video in
a special introductory offer. AH&LA members pay only $109.95 (regularly
$119.95) and non-members pay $139.95 (regularly $149.95). Order online
at www.ei-ahla.org and refer to promotional
code ENGPC or call 800-752-4567 or 407-999-8100 to order.
About
Educational Institute
Established
in 1953 as a nonprofit educational foundation of the American Hotel &
Lodging Association, the Educational Institute is the premier source for
quality hospitality education, training, and professional certification,
serving the needs and advancing the excellence of hospitality schools and
industries worldwide.
Energy
Star is a partnership among government, businesses, and consumers united
to protect the environment for future generations. Information on Energy
Star�s free tools and resources are available at www.energystar.gov,
1-888-STAR-YES (1-888-782-7937).
Contact:
Elizabeth
Johnson
ejohnson@ei-ahla.org
Academic
and Allied Marketing Manager
517-318-2359
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