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www.choicehotels.ca
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Choice Hotels Canada Makes Executive Appointment
Choice Hotels Canada Makes Executive Appointment
Toronto, ON � September 2006 � The Board of Directors of Choice Hotels Canada has announced the appointment of Tim Oldfield to the newly formed leadership position, Managing Director of Franchisee Performance. Oldfield was formerly Senior Director of Sales and Marketing.
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The appointment is part of a new vision for the future leadership structure of Choice Hotels Canada, designed to maximize support to franchisees, leverage the strength of the company�s shareholders, ensure the long-term competitive position of the Choice brands in Canada, and more aggressively grow the company. As part of the restructuring, a second new leadership position will be created, with the title Managing Director of Franchise Growth and Administration. An external executive search is underway. Both positions will report directly to the board.

In announcing Oldfield�s promotion, the board stated: �Tim has done an excellent job since joining Choice Hotels Canada in July 2005. He has been a key part of the organization�s senior team, and played an active role in its strategic direction. In his new role and in bringing together the various field service, marketing and sales programs under a single structure, we are confident that Choice Hotels Canada will deliver even greater levels of franchisee performance and guest satisfaction.�

In his new role, Oldfield will have responsibility for delivering all programs and services that directly impact franchisees and he will also serve as the main point of contact and key liaison to industry associations in Canada.

Choice Hotels Canada is also pleased to announce two other significant appointments:

  • Julie Chan-McConnell has been promoted to Director of Marketing. Since joining Choice in January, she has made an outstanding contribution not only in developing marketing programs but also in her management of the sales support group. In her expanded role, she will continue to oversee the development of promotions and marketing partner programs plus actively lead the Canadian growth of Choice Privileges.
  • Julie Leish has been appointed to the newly created position of Director of Sales, giving her overall responsibility for maximizing customer relationships and optimizing sales team performance.
Choice Hotels Canada Inc. (CHC) is the largest hotel franchisor in the country with over 270 properties representing seven brands from coast to coast, including Comfort, Comfort Suites, Quality, Sleep Inn, Clarion, Econo Lodge and Rodeway Inn. CHC is part of Choice Hotels International, which has 5,000 properties worldwide. Further information about CHC and its locations can be accessed by visiting choicehotels.ca or by calling 800.4CHOICE (800.424.6423).
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For more information, please contact:
Choice Hotels Canada
Nathan Brady
Communication Specialist
Tel: 905-624-7762
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Choice Hotels, Choice Hotels Canada, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Econo Lodge, Rodeway Inn, and 1.800.4.CHOICE are proprietary trademarks and service marks of Choice Hotels Canada Inc.
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©2006 Choice Hotels Canada Inc. All rights reserved.
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Graphic: Canadian Flag
www.choicehotels.ca
Graphic: Canadian Flag
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Hospitality Newsmaker Alert�
Placement Dates: 09/26/06 � 11/26/06
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