Adelman Meetings & Incentives Aligns Top Clients
With b-there.com Attendee Management Tools
Today's Economy Demands b-there's Fast, Efficient Meeting Technology

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Milwaukee, WI & Westport, CT � August 2001 � Adelman Meetings & Incentives has selected b-there.com as its exclusive web-based solutions partner. The Milwaukee-based travel management company announced that one of their largest meeting sponsors, United Stationers Supply Co., will be going online with b-there this month. Their national sales meeting, January 21-24, 2002, will be USSCO's first web-enabled event. Meetings sponsored by Pella Corporation and Agilent Technologies will also be operated using b-there's integrated online registration and travel software, announced Debbie Meihls, CMP, CHME, CTC, Director of Meetings & Incentives for Adelman Travel Group.

�At United Stationers, we look forward to the use of this new technology to help us streamline our meetings registration process, and give us quicker access to more accurate information and greater control. It is indicative of how the power of the Web really can help companies save time and money,� said Jeff Kressmann, Director of Marketing Communications & Research for United Stationers Supply Co. Based out of Des Plaines, IL, United is a leading wholesaler of business products.

Evelyn Nikkel, PhD, Sales and Service Training Manager of Pella Corporation, one of the world's leading manufacturers of premium-quality windows and doors, expressed enthusiasm for Adelman Travel's new b-there powered capabilities. �We stage seven Sales training sessions nationwide every January and February. Over 1500 salespeople, sales managers, product specialists, segment specialists and presenters attend these sessions. Registration for these has been a nightmare, with all the steps to make sure salespeople are in their correct training sessions at the right locations.�

Dr. Nikkel has indicated to Adelman Travel that they are particularly pleased that the event websites can be fully branded with Pella logos, fonts and design elements. �All of the attendees will be able to register immediately - choosing the type of room they want, teaming up with the roommate of their choice and billing the rooms to their own cards, making them the only ones accountable for canceling in a timely manner. AND, they'll be able to register or view information 24/7. With b-there.com, we've added the manpower and convenience of five people at a fraction of the cost and at a high rate of positive return on our investment.�

Adelman Meetings & Incentives offers a wide range of services to its clients, including corporate meetings, retreat services, conventions, tradeshows, entertainment, speakers, and merchandising, and corporate incentives. This dynamic division produces hundreds of events yearly with different venues, themes and activities.

�Our mission statement is our philosophy, we want to be an integral partner with our clients and to not only meet their expectations, but to exceed them,� said Meihls. �This tool will allow us to stay on the cutting edge of technology. Most importantly it allows our clients a more efficient means to the registration process, while allowing them 24/7 access to data through the numerous reporting options. Goal one is to provide second-to-none customer service, as expectations for pinnacle meetings are extremely high.�

About Adelman Travel Group
Adelman Meetings & Incentives, a division of Adelman Travel Goup, is currently ranked in the top one percent of 33,000 travel agencies nation-wide. The Meetings division employs a dedicated staff of 12 including meeting planners with a collective industry experience of over 40 years, incentive planners with a collective industry experience of 18 years, and air coordinators with industry experience over 37 years. To find out more information about Adelman Travel Group or Adelman Meetings & Incentives, please log on to our website at www.adelmantravel.com.

About b-there.com
b-there.com is the most powerful Internet registration, housing and transportation management solution for the meeting and trade show industries. It is the first and only system of its kind to integrate negotiated airfare booking capabilities with event registration/housing management, and can be easily customized by the user for any size or type of event. b-there.com is powered by its Internet Attendee Management Engine, which further enables planners to configure even complex registration forms without the use of any technical languages. More than 2,000 events have already been run through b-there.com's system in the past two years, with forecasted 2001 events exceeding the last two years combined. Clients include Nortel Networks, Penton Media, PGI, Colgate-Palmolive, and National Petrochemical & Refiners Association. For more information, visit www.b-there.com.

Contacts:
b-there.com
Sascha Block, 203-291-4549 or,
Adelman Meetings & Incentives
Debbie Meihls, 414-410-8379|


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