"Sales - Marketing - PR" Newsletter -- 9/7/99
"Quick Message from Our Sponsor"
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network reaches hundreds of thousands of people each month with the
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NEWS
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Our congratulations to the many employees of Hilton and the Promus
corporation for their successful merger, as announced earlier this morning.
For more details please visit one of our favorite "Yahoo" sites (Leisure/Travel/Hotels
News) which is located by using this URL pointer = https://biz.yahoo.com/n/y/y0019.html
and it will give you the latest Hospitality Industry updates.
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SALES & MARKETING
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One of the least used "tools" for customer retention is the simple
3"x5" card / envelope combination.When was the last time that you took
the time to personally (as in hand-written) thank your valued client? Whether
a frequent diner, hotel guest or airline traveler served by an under-commissioned
travel agent -- it still makes the difference! Many clients will "travel"
with you when a job/company change occurs. It's not often that price (obviously
within reason) matters -- it is the personal attention afforded and service
that usually wins out. You have to make the extra effort and mass produced,
word processing form-letters don't count. You must treat a customer like
royalty!
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BARTER
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Located two online resources you might find helpful -- especially if
short of available capital (as can often be the case with many start-up
operations). Barter has been with us since the beginning of time, but it
is often mis-understood and complicated without proper explanation. BarterCorp
https://www.bartercorp.com/ is
one
of the two best, along with Delta-1 https://www.delta-1.com/
each offering services that are easy to understand. You will be much
better informed than by reading a short recap here.
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EMPLOYERS, EMPLOYEES & RECRUITERS
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The next e-mailed edition of the Hospitality Positions Available will
be September 16th. We're looking for global awareness - your help is appreciated
when you can refer interested parties in this combined effort. Many readers
and subscribers are continually on the lookout for International Opportunities
-- unfortunately the resources are scarce. The e-mailed listings
continue to expand as do the online placements (nearly daily)
at the Hospitality 1ST site https://www.hospitality-1st.com/Employers/EmpIndexDateT.html
and you are welcome to query the placements. Those placing ads do appreciate
your awareness and welcome referrals. A promise to all concerned == quick
and easy access == without excess page loading times and intrusive banner
exchanges or "pop-up" windows slowing your visit.
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PRESS RELEASES
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Some of the essentials for effective communications: avoid fancy language,
deal with facts, make your info newsworthy, start with a brief description
- then distinguish who announced it, lastly - provide as much contact information
as possible -- the "audience" should have choices for contacting you (not
just a phone number).
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SCHOOLS - A REMINDER
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The deadline has been extended to Sept.9th for information on the many
and varied schools associated with the Hospitality Industry. Please submit
a two-three sentence recap (and the most direct web site link) by using
Education@Hospitality-1st.com
and we will gladly include the listings with a future issue.
Culinary,
Hotel-Motel, along with any Travel related schools are asked and welcome
to participate. It would be nice to have the offerings of global interest
too, such as that from the UK, Australia, Canada, Japan and South America,
just to mention a few of the areas this newsletter reaches.
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LASTLY
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The winner of the Boardroom
Reports "Bottom Line/Personal" year long subscription will be announced
with the newsletter issue #44 of next week. "Only" 1,418 of you participated!
The response was really remarkable. And as we close - thanks to so many
of you for the kind notes regarding the recent newsletter formatting changes
and feedback shared concerning the "Positions Available E-Mailed Listings"
which were mentioned earlier in this newsletter.
Pleased to be part of your day,
Hospitality 1ST = https://www.hospitality-1st.com
"Where Hospitality Always Comes First"sm
Member: HSMAI
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National Car Rental Discount Program:
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Hertz Car Rental Discount Program:
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Press/News Releases Online:
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Employment Available Online:
https://www.hospitality-1st.com/Employers/EmpIndexDate.html
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Copyrighted 1999
Phone: (901) 624-5826
Fax: (815) 327-0918 Dedicated Travel Line