| Parsippany,
NJ – January 2010 – Lodging Interactive, a leading interactive marketing
agency servicing the hospitality industry announced the roll out of its
innovative marketing tool for franchised and branded hotels, Link2Brand.
Link2Brand provides hotels with a simple way to convert long and hard to
remember brand system website URL links into short, customized, property
specific website URL links.
“Franchisees of every major brand have told us about their inability to create short, relevant branded web links to effectively promote their local promotions, special events, government and corporate SRP rates, wedding attendee bookings and/or groups. The issue is always the same, the brand reservations system cannot generate short ‘one click’ relevant links that pass through SRP codes; this is a limitation of all branded hotel reservation systems and Link2Brand is a solution for this issue,” said DJ Vallauri, Lodging Interactive’s Founder and President. “Link2Brand is truly a hospitality innovation in that it solves a long-time issue for branded properties.”
| http://FedRooms.us/YourHotel/stay (click link) Link2brand compliments a hotel’s branded reservations system and makes it possible to print, email and share (Facebook, Twitter etc.) smaller URL links while creating a direct way to promote the hotel itself via a personalized link. Unlike free URL shortners that appear as numbers and present spam issues, Link2Brand provides short relevant personalized URLs that are customized for each hotel sales application. Additional Link2Brand features include the ability to create multiple users within one account, enabling an entire sales team to share one Link2Brand account and functionality to automatically expire links based on date parameters. Each hotel manages its personalized links via an Internet browser and online Link2Brand dashboard. Hoteliers can open a free Link2Brand 10-day trial account and immediately begin creating an unlimited amount of links, which take less than 30 seconds to create. “Link2Brand truly fills an industry need and does so in a cost-effective manner,” added Mr. Vallauri. “This sales and marketing tool is a must for any hotel, franchised or independent as it also works well with any third party booking engine.” To sign up for a free trial account, please visit Link2Brand.com. About Lodging Interactive
![]() | Media Contact: Richard Walsh Vice President, Business Development Lodging Interactive 877-291-4411 |
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