Major U.S. Hotels to Offer Free Fitness Videos On Demand
Major U.S. Hotels to Offer Free Fitness Videos On Demand
Major U.S. Hotels to Offer Free Fitness Videos On Demand
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Los Angeles, CA – January 2010 – ExerciseTV, the leading fitness digital network, has joined forces with The Hotel Networks (THN), a subsidiary of LodgeNet Interactive Corporation (NASDAQ: LNET), to provide access to free on-demand workout videos to millions of travelers staying in hotels across the United States each month.

“Perhaps the most common complaint among fitness minded travelers, either business or recreational, is their inability to easily maintain a fitness regimen while traveling.” stated ExerciseTV Founder and CEO Jake Steinfeld of ‘Body by Jake’ fame. “The deal between The Hotel Networks and ExerciseTV essentially delivers fitness to your hotel room easier than room service for no charge with no tip needed.”

The deal makes fitness videos available on-demand for free through the in-room interactive television services in more than 1.1 million hotel rooms across the US reaching an average of 18 million hotel guests at major hotel chains each month. Available content will be selected from ExerciseTV’s extensive library of popular video workouts including Incredible Abs, 6 Round Slimdown and Hollywood Celebrity Circuit from trainers such as Cindy Whitmarsh and Stephanie Vitorino. The deal also creates the availability of a linear channel for those hotel partners interested in a custom exercise channel.

The Hotel Networks (www.thehotelnetworks.com), a subsidiary of LodgeNet Interactive Corporation (NASDAQ: LNET), is the leading marketing and programming solutions provider in the hotel space. THN delivers a premium package of ten television channels, interactive TV advertising applications, custom content, and on-site promotions to upscale and business class hotels nationwide.

ExerciseTV is a leading digital network that provides fitness videos, workout plans and healthy lifestyle and exercise tips online at www.ExerciseTV.tv, as an iPhone app, widget, or in 37 million homes as free video-on-demand through Comcast, Time Warner Cable, Cox Communications, Bresnan Communications and Verizon FIOS. ExerciseTV was founded by Jake Steinfeld of “Body by Jake,” and is managed by Comcast Corporation with New Balance Athletic Shoe, Inc., and Time Warner Cable acting as additional equity partners.

Press Contact:
Jonathan Zaleski
The PR Collective
310-545-7773
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Hospitality Newsmaker Alert™
Placement Dates: 01/19/10 – 03/19/10
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