| Seattle,
WA – January 2010 – Escapia®, Inc. (www.escapia.com)
has announced the immediate release of the National 2010 Vacation Rental
Industry Report. This complimentary report analyzes data from over $300
million of bookings at tens of thousands of vacation rental homes in 2009,
providing unprecedented insights into national industry trends.
While
2009 was a tough year for vacation rental managers, Escapia’s latest report
shows that the actual results were not as dismal as many perceived. Early
year booking declines of over 25% largely reversed direction by mid-year,
with fourth quarter bookings rebounding by 17% compared to a year earlier.
The industry also saw notable improvement in key metrics including the
average booking size, lead times and length of stay during the fourth quarter
of 2009. Topics addressed in the report include:
-
How
travelers responded to the ‘Great Recession’
-
Year-to-Year
Booking Dollars by Quarter
-
Booking
Dollars by Month
-
Booking
Dollars by Region
-
Average
Length of Stay and Lead Times
-
Average
Booking Size by Quarter
-
Bookings
by Day of the Week
-
Bookings
by Month: When they happened and when they were made
|
The
National 2010 Vacation Rental Industry report offers the most thorough
analysis of 2009 vacation rental data to date. “We are thrilled to release
our annual report for the industry,” said Bill Furlong, CEO of Escapia.
“This report is by far the most comprehensive analysis on the state of
the vacation rental business. We hope that giving vacation rental managers
this type of information will help them learn from 2009 and make themselves
stronger for 2010.” A summary of the report is provided on the Escapia
Blog at www.escapiablog.com.
The full report is available for free download at Escapia’s web site at
www.escapia.com/market_trends.html.
2010 Vacation Rental Reports by Region for select regions are also available
upon request by contacting research@escapia.com.
About
Escapia
Escapia®,
Inc., founded in 2000, is leading the Internet revolution in the $24 billion
vacation rental industry with a comprehensive Internet business platform
and breakthrough online marketing and booking services. Escapia empowers
professional vacation rental management companies to reach new customers,
manage guest and owner relationships, and perform trust-based accounting,
housekeeping, maintenance and other mission critical aspects of their businesses.
Seattle-based Escapia can be reached at 1-800-ESCAPIA, info@escapia.com
or via the web at www.escapia.com.
|
www.escapia.com
|
clearstay.com
|
Escapia,
EscapiaONE, EscapiaNET, ClearStay.com, the Escapia logo
and
the ClearStay.com logo are trademarks of Escapia, Inc.
All
other trademarks are the property of their respective owners.
|
For
more information:
Kristine
Lande
Phone:
206-832-0241
|
